IBC 2013: GoHDR on The Future of HDR Video

By @Jonah_Kessel:

IBC 2013: GoHDR – HDR Research from the University of Warwick’s International Digital Laboratory from Dan Chung on Vimeo.

At IBC’s Future floor today, I talked with Professor Alan Chalmers, from the International Digital Laboratory at the University of Warwick. Professor Chalmers has a nascent business called goHDR which provides complex algorithms to help manage HDR technology. On display, the professor was recording 42 GB a minute, but compressed and displayed live on HDR flat panel displays, tone mapped video from off-the-shelf DSLR’s.

goHDR is a software business, whose niche is to provide advanced data compression algorithms to all those who are developing High Dynamic Range (HDR) technology. Our aim is to be the leader in the software that enables HDR video. This will bring a revolution in imaging equivalent in impact to the change from black and white to colour. The impact will be enormous, for example, the ability to clearly see the football when it is kicked from the shadow of the stadium into sunshine, or surveillance cameras which can detect detail even in extreme lighting conditions.

To learn more about goHDR and Professor Chalmers research visit their site here.


Along with the Professors actual research and technology, was this amusing post card predicting the end of gaffers in an HDR world.

Video shot and edited by Li-Lian Ahlskog, Jonah Kessel and Scott Karlins.

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