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Insta360 Responds to DJI Lawsuits With U.S. Patent Countersuits

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Insta360 has filed two countersuits against DJI in the U.S., asserting five utility patents covering technology used in gimbal and 360-degree cameras.

The company asserts that DJI infringed its patents relating to gimbal stabilization, gimbal directional control, camera smooth stabilization, telemetry overlay, and panoramic video stabilization. These technologies are incorporated into several major DJI products, including the Osmo Pocket series, Ronin/RS series, Osmo Mobile series, and Osmo 360.

If you are not familiar with the legal action, here is what DJI is stating in the IN THE UNITED STATES DISTRICT COURT FOR THE EASTERN DISTRICT OF TEXAS MARSHALL DIVISION lawsuit: SZ DJI TECHNOLOGY CO., LTD., v. ARASHI VISION INC. d/b/a INSTA360; ARASHI TECHNOLOGIE B.V. d/b/a INSTA360; ISTONE INNOVATION LTD. d/b/a INSTA360; and INSTONE TECHNOLOGY (HK) LTD. d/b/a INSTA360, which was filed on June 10th, 2026

In 2018, DJI introduced the original Osmo Pocket—the first truly pocketable, integrated handheld gimbal camera. It has continued to innovate on this design, and in 2023 launched the Osmo Pocket 3, featuring an intuitive rotatable touchscreen for precise control. Insta360’s new Luna line of gimbal cameras, including but not limited to the Luna Ultra, supporting accessories, and the Insta360 mobile application (collectively, the “Accused Products”) blatantly copy DJI’s patented inventions wholesale. From its silhouette to its feature set, the Accused Products mirror what DJI has spent the better part of a decade engineering and patenting for its innovative handheld gimbal camera systems.

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DJI brings this action to stop Insta360’s infringement and to recover damages adequate to compensate DJI for the harm Insta360 has caused and continues to cause. As detailed in the Counts that follow, the Accused Products embody, either literally or under the doctrine of equivalents, one or more claims of each of the Asserted Patents. DJI seeks a judgment of infringement, a permanent injunction, an award of damages no less than a reasonable royalty, profit disgorgement, enhanced damages under 35 U.S.C. § 284 for willful infringement, attorneys’ fees under 35 U.S.C. § 285, and such other and further relief as the Court deems just and proper.

Defendants’ Knowledge of DJI’s Patents

In the lawsuit, it is also stated that:

On information and belief, Defendants have closely monitored DJI’s products and patent portfolio for years. Insta360’s own chief executive officer has publicly acknowledged that Insta360 maintains and regularly updates detailed analyses comparing DJI’s commercial products against the Insta360 and DJI patent portfolios, and that Insta360 specifically evaluates whether DJI’s products fall within the scope of Insta360’s own patent claims.

“At Insta360, we prefer to let our products do the talking. But we are not afraid of a legal battle when challenged. We are fully committed to protecting our innovations and will take decisive action to defend our intellectual property from infringement.

Luna Ultra is the result of years of independent R&D, not a response to any competitor’s product. Development began in 2020, with earlier Insta360 products including the ONE R, Link Series webcams, and Flow Series gimbals helping shape the technology and design direction behind Luna Ultra. DJI filing lawsuits on the same day we launched Luna Ultra speaks volumes—exposing their fear of competition from a highly competitive product.”

JK Liu, Founder of Insta360

These countersuits are a direct response to patent lawsuits initiated by DJI on June 10th, the same day Insta360 launched its Luna Ultra camera. DJI’s legal action seeks a permanent injunction to ban Luna Ultra from the U.S. market. Insta360 believes the timing and scope of DJI’s claims are a clear attempt to disrupt Luna Ultra’s launch and limit consumer choice in a fast-growing category.

Insta360 categorically rejects DJI’s infringement claims regarding the new Luna Ultra camera, emphasizing the device’s unique engineering footprint.

Initial consumer response has been strong, with Luna Ultra seeing significant demand in North America and becoming the top seller in the camcorder category on Amazon within its first 24 hours of availability. Insta360 remains fully committed to defending its IP portfolio while working to ensure the continued availability of its products for creators worldwide.

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